Articles tagged with Analytics
February 17, 2026
Master header bidding analytics: learn the main KPIs, how to diagnose common issues, and how to use data to increase your programmatic ad revenue.
Compare the top prebid analytics tools in 2026. Learn what metrics to track, how to choose the right platform, and how real-time prebid analytics can increase your header bidding revenue.
February 14, 2026
A systematic framework for diagnosing ad revenue drops. Learn how to identify whether the cause is traffic, bidders, consent, page speed, or seasonal trends — and fix it.
February 13, 2024
Interaction to Next Paint (INP) score has recently gained support and is now integrated into Pubperf analytics.
January 13, 2020
Most larger publishers using prebid to optimise their yield performance. They have to frequently update their prebid ad stack. Such as adding in a new bidder and demand partner, integrate with a consent management system for GDPR and CCPA regulation compliance.
